Digital Marketing for Cross Asset Research Trainee

Fixed term contract|London|Corporate and Investment Banking

Digital Marketing for Cross Asset Research Trainee

London, United Kingdom Fixed term contract Corporate and Investment Banking

Responsibilities

Description of the Business Line or Department

The candidate will join the digital marketing team, within the Global Markets Division of SG CIB. Together with the Chief Digital Marketing office, the candidate will work on the digital diffusion strategy of the content produced by the Research department (GRS).

Summary of the key purposes of the role

- Assist the Chief Digital Marketing Officer in the implementation of the digital diffusion strategy of the content produced by SG CIB Research department, using the most appropriate and efficient communication channels (email, web, video, podcast, social media, surveys)

- Work in cooperation with the Digital Office on the redesign and maintenance of the SG Markets Research & Insight website

- Monitor and optimise the performance of the website, emails and videos to continuously improve user journey as well as generating and nurturing new business leads

- Develop digital marketing activity to support relevant channels using external clients, competitive research and market development

Summary of responsibilities 

- Manage all email marketing campaigns from strategy to testing, template creation and production

- Monitor and optimise the SG Markets Research & Insight website platform to continuously improve user journey

- In charge of monitoring KPIs to develop client readership and website traffic

- In charge of the creation of marketing assets and campaigns to promote SG Research franchise and content

- Organize the diffusion of social media push in coordination with the Communication department

- Ability to learn quickly and implement new digital tools (video / audio editing, website management, landing pages creation, marketing newsletters)

- Coordinate various projects with different departments within Global Markets

- In charge of competitive watch

Profile required

Competencies

  • Previous marketing, digital or advertising expertise is essential
  • Knowledge surrounding how to promote and advertise to a wide audience via a range of communication channels
  • Advanced knowledge of emailing marketing software, content management systems (CMS)
  • Writing, communication and presentation skills
  • Keen interest in digital
  • Attention to detail and a creative mindset are a must for this role
  • Ability to work under pressure
  • Ability to manage projects autonomously
  • Innovation skills: proactively propose innovative marketing
  • Organizational skills: time management & ability to deliver
  • Very good knowledge of Microsoft Office (Excel, Powerpoint, Word)
  • Excellent written in English
  • Teamwork

WORK EXPERIENCE

A first experience in marketing, digital or advertising would be desirable

EDUCATION

Higher Education is a prerequisite.

LANGUAGES

Fluent English

Any other language is a plus

Why join us

People join for the impact they can have on us. They stay for the impact we have on them. A flatter structure offers visibility and exposure beyond that of our competitors, so you know our names, and we know yours. It's personable, human, and inspires success through passion. By encouraging open mindedness and a willingness to share ideas, we have adapted to market changes and thrived through innovation. Bringing words like “hard work” and “dedication” together with “community” and “respect” has enabled us to work collaboratively and build our future together. We call this Team Spirit and it's what makes us different. It's what makes you different.

Business insight

If you feel you have the required experience and qualifications, then please apply to the SG Resourcing Team, and we will manage your application. At Société Générale, we believe our people are our strength and are core to the success of our business. As such, we search for, recruit and appoint the best available person on the basis of aptitude and ability, regardless of sex, marital or civil partnership status, race, colour, nationality, ethnic or national origins, pregnancy, disability, age, sexual orientation, religion, belief or gender reassignment.

We are an equal opportunities employer and we are proud to make diversity a strength for our company. Societe Generale is committed to recognizing and promoting all talents, regardless of their beliefs, age, disability, parental status, ethnic origin, nationality, sexual or gender identity, sexual orientation, membership of a political, religious, trade union or minority organisation, or any other characteristic that could be subject to discrimination.

Reference: 210004B5
Entity: SG CIB
Starting date: 2021/04/12
Publication date: 2021/02/11
Share